Here the corporation is seen as a mere instrument for wealth creation. Theories of corporate social responsibility profolus. A framework for analysing corporate social performance. While legitimacy theory suggests csr disclosures are part of a. Miles pays little attention to corporate social responsibility principles, or moral reflection. The pharmaceutical sector, an industry already facing stiff chauenges in the form of intensified competition and strategic consolidation, has increasingly become subject to a range of pressures. Understanding theories of corporate social responsibility.
Corporate social responsibility and sustainable business. Theories of customer satisfaction a number of theoretical approaches have been utilized to explain the relationship between disconfirmation and satisfaction. Different types of corporate social responsibility csr. As to why csr gets started, some authors argue that csr can be. The concept of corporate social responsibility csr has witnessed various interpretations since its inception. An approach to environmental perspective zeittey karmilla kaman1 1phd candidate, faculty of engineering technology, universiti malaysia pahang, pahang, malaysia abstractalthough the concept of corporate social responsibility csr has been advocated for decades and is commonly. The corporate social responsibility csr field presents not only a landscape of theories but also a proliferation of approaches, which are controversial, complex and unclear. The three models of corporate social responsibility. One of the core beliefs is that business organizations have a social and ethical responsibility, as well as, the economic mission of creating value for shareholders or owners of businesses carroll.
Models of corporate social responsibility sage journals. It then looks at some theories to explain how and why business might undertake csr. The subject isnt without controversy, with some claiming corporations have no role in social responsibility and others asserting that they cant escape it. Csr, in general, has mostly been looked upon as models. In so doing, the researcher studied and analyzed the relevant articles through surfing the scientific sites and available books. Thus, this study was conducted with the aim of describing the corporate social responsibility in business, and investigating some concepts, models, and theories. In recent years, many organizations have embraced corporate social responsibility csr, a philosophy introduced in why ethics matter, in which the companys expected actions include not only producing a reliable product, charging a fair price with fair profit margins, and paying a fair wage to employees, but also caring for the environment and. Corporate social responsibility, often abbreviated csr, is a corporations initiatives to assess and take responsibility for the companys effects on environmental and social wellbeing.
Three of the main csr theories and models have been represented and analyzed in this article. To be able to conduct this aim, the notion of csr will be described and put into perspective by the two main theories behind the concept of csr. Corporate social responsibility csr can be described as the. First, its a general name for any theory of the corporation that emphasizes both the reponsibility to make money and the responsibility to interact ethically with the surrounding community. Julie rothbardt, department of political economy and commerce, monmouth college defining csr corporate social responsibility csr has been defined by interest groups, organizations, and academicians in several different ways. Corporate social responsibility eusabet garriga theories. Basing on the stakeholder theory approach, several models on the cfpcsp relationship have been proposed, where the largest number. This realworld management predicament runs parallel to an academic interest in csr stakeholder dialogue theory and models. Models of csr, comparison of csr models, parameters of model comparison, thematic convergence of csr models. Theories and models of corporate social responsibility.
There has been some progress on blending csr and stakeholder theories with models and frameworks that encompass economic and moral arguments. Narayan and others published corporate social responsibility. Business researcher elizabeth redman proposed the three models of. There are 4 models of corporate social responsibil. Theoretical perspectives on corporate social responsibility disclosure. I next present the three csr models beginning with a critical analysis.
We analyze, from the viewpoint of value creation, the evolution of corporate social responsibility csr thought from friedman critical view of csr to porter and kramer sharedvalue proposition, emphasizing, at the same time, its parallelism with the evolution of asset valuation models from the viewpoint of common stocks value. Carrolls 1991 pyramid of corporate social responsibility. The chapter discusses corporate social responsibility csr with appropriate theoretical framings with the intent of creating a deeper understanding and application of csr theories in iberoamericas hospitality industry. Drivers and theories of corporate social responsibility. This is done by first describing the development of csr abroad. Nowadays most corporations follow different methodologies to implement csr approach. Corporate social responsibility csr models and theories in. Corporate social responsibility csr refers to the moral and ethical efforts made by a company for the betterment of the society in some way. Theories and models of corporate social responsibility corporate social responsibility csr is also termed to as responsible business, sustainable, responsible business or corporate citizenship. As a positive theory, the sustainability perspective on csr postulates that the search for sustainable business models. Even though the present era of csr has been significantly reassuring, there is an urgent need to understand the primary role of csr. Sustainability theory 381 at local and global levels, then, sustainability directs practical attention to the complex mutuality of human and ecological systems.
Corporate social responsibility csr business ethics. Corporate social responsibility from friedman to porter. The stakeholder theory argues on factual legal economic and ethical grounds that the economic model. A study on the models for corporate social responsibility of small and medium enterprises. The economic model of corporate social responsibility or the shareholder theory of corporate governance a conservative view on csr suggests that the only purpose of a business organization is to generate profits and promote the interests of its owners or shareholders by responding effectively to market demand through the production of suitable. A study on the models for corporate social responsibility of small and medium enterprises jun ma college of business administration, nanchang institute of technology, nanchang, jiangxi province, china abstract the role of small and medium enterprises smes in. Corporate social responsibility is the commitment a company has to the community outside of its shareholders and employees. In a quest to propose an alternative approach to csr that strives to augment. Corporate social responsibility csr is a type of international private business selfregulation that aims to contribute to societal goals of a philanthropic, activist, or charitable nature by engaging in or supporting volunteering or ethicallyoriented practices. Now a company can contribute in numerous ways to improve the society ranging from donating money to nonprofits or charitable organizations or implementing environmentally friendly policies in the workplace. Various definitions, forms, and theories related to corporate social responsibilities csr are presented in this article. However, one limitation csr that was embedded in a conceptual model of to this. Economic health, ecological integrity, social justice, and responsibility to the future must be integrated to. Theories and models of corporate social responsibility corporate social responsibility csr is also termed to as responsible business, sustainable, responsible business or.
Any theory of corporate social responsibility must then explain and defend answers to the questions. Models and theories in stakeholder dialogue linda oriordan jenny fairbrass abstract. The new theoretical approaches to csr went beyond the previous somewhat narrower focus and, instead, aimed to develop more comprehensive frameworks that incorporate operational and behavioral aspects of corporate endeavor, relate the corporation to its external environment, and ground csr csp theory in one or more social scienceshumanities disciplines. There are a several theories explaining why csr reporting occurs, linked to ethical theories covered in module 2. Csr as the continuing commitment by business to contribute to economic development while improving the quality of life of the workforce and their families as well as of the community and society at large wbcsd, n.
Corporate social responsibility csr the title corporate social responsibility in general, the conviction that corporations are not only legal entities with responsibilities but also moral entities, and they hold ethical obligations comparable to those of citizens in a society. Pdf arious definitions, forms, and theories related to corporate social responsibilities csr are presented in this article. This chapter presents the theories of corporate social responsibility and. The csr implementation process a fourstep model to an efficient corporate social responsibility csr implementation. Many theories have been used to understand the process through which customers form satisfaction judgments. The present practice of csr has been depicted and informed by three theories. Her research theory and practice, developing countries, lebanon interests. Analyzing the concept of corporate social responsibility.
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